114 year old gaff rigged sailing vessel VEGA - Objectives
Vega, Baltic trader, Gaff rig, square rig, traditional, classic, Vessel, Historical, volunteer, sailing

Around the world are millions of people whose quality of life is severely limited by a lack of important knowledge. Millions of people whose lives can be improved by clearly delivered messages.  Information about immunization opportunities, public health facts, or environment and conservation are keys to a better standard of living.

Vega is a catalyst. Bringing the skills and experience needed to communicate important issues to the general public. Vega’s crew is as noteworthy as the vessel herself. The captain, is an accomplished advertising photographer, the chief mate is an experienced computer graphics designer.  Both are active in the development of cutting edge techniques for their professions. The remainder of the crew is composed of visiting Public Health, Environmental, and Marine Conservation experts.

Together they share their knowledge, skills, and experience with local organizations. Their knowledge and skills are shared through highly effective communications campaigns. Their experience is shared through a series of valuable capacity building programs. This unique combination empowers local organizations with the ability to continue communicating effectively long after Vega has sailed on.

For years now the World Health Organization, realizing the highly efficient and cost effective nature of this skilled training, have sent this same team to Egypt, Mongolia, Syria, Tanzania, and other countries where they conduct in depth training workshops and seminars while producing highly effective communication materials. The countries involved in those programs have benefited enormously.

Where ever she goes Vega attracts intense public interest and press coverage. Vega is a tool for social marketing, direct communication, or out reach to isolated island communities. Few platforms are better suited. The vessels unique antique appearance blends easily with local surroundings and is readily accepted. Vega is not a potential source of “culture shock”.

Vega, Baltic trader, Gaff rig, square rig, traditional, classic, Vessel, Historical, volunteer, sailing, Shane Granger, Meggi Macoun